Hello everyone!
I Am Ayushmaan
I help businesses transform into meaningful, memorable brands.
By blending clear positioning, compelling storytelling, and the right marketing channels for your goals, I design strategies that bring direction to your growth and clarity to your message.
Every brand has potential. The right systems unlock it.
If you’re ready to build a brand people trust, remember, and connect with.
My Expertise Area
I work closely with founders and growing teams to build structured marketing foundations that strengthen visibility, sharpen positioning, and support long-term brand growth.
Crafting a clear brand identity and message that shapes perception and builds lasting trust.
Brand Strategy & Positioning
Designing focused marketing plans that align goals, audiences, and channels for steady growth.
Marketing Strategy & Planning
Creating structured content systems that improve clarity, guide storytelling, and deepen trust.
Communication Frameworks
Strengthening search presence with strategic optimization and content that supports lasting growth.
SEO & Organic Visibility
Building seamless pathways that guide audiences from awareness to conversion with clarity.
Customer Journey & Funnel Design
Providing strategic guidance and scalable systems that support consistent, sustainable brand growth.
Growth Consulting & Advisory
Education
10/2017 – 02/2018
Delhi School of Internet Marketing
Certification in Advance Digital Marketing
07/2013 – 06/2016
University of Delhi
Bachelor of Commerce (Honours)
03/2010 – 03/2013
Birla School Pilani
Senior Secondary and High School
Experience
09/2024 – Till Date
ProcStat LLP
Senior Marketing Manager
Lead end-to-end digital marketing strategy across SEO, PPC, email, social media, and website optimization to increase traffic, lead quality, and brand visibility.
Conduct technical SEO audits, keyword research, content optimization, and performance analysis to drive consistent organic growth.
Build and manage analytics dashboards using GA, Clarity, Search Console, CRM data, and ad platforms to provide insights for leadership.
Implement business processes including ISO standards, CRM workflows, and marketing automations to improve operational efficiency.
Collaborate with sales, operations, and leadership teams to align marketing actions with overall business goals.
Drive cross-functional initiatives to improve customer acquisition, retention, and brand positioning.
09/2022 – 08/2024
PathQuest Solutions
Senior Marketing Manager
- Developed product positioning, messaging frameworks, and value propositions based on customer insights and competitive research.
- Owned go-to-market strategy for product launches, defining target segments, buyer personas, and channel strategy.
Planned and executed digital campaigns across email, social, content, and paid channels to increase adoption and lead flow.
Created high-impact marketing content including whitepapers, case studies, guides, and sales collateral.
Performed ongoing SEO, market analysis, and performance optimization to improve visibility and conversions.
Collaborated closely with product, sales, and customer success teams to ensure cohesive growth execution.
Led and mentored team members while managing creative and content workflows.
07/2020 – 07/2022
RASP Infotech
Senior Digital Marketing Specialist
- Designed and executed digital marketing strategies across SEO, SEM, social media, and email to support brand and revenue goals.
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Conducted competitive analysis, keyword research, and audience segmentation for targeted campaigns.
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Managed paid advertising campaigns and optimized performance through A/B testing and analytics.
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Oversaw social media strategy and content calendars to build engagement and reach.
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Led client communications, reporting, and performance reviews.
Ensured smooth team coordination and contributed to process improvements.
07/2018 – 06/2020
Eccosphere Coworking
Digital Marketing Specialist
Developed and executed digital marketing plans to increase workspace inquiries and brand visibility.
Managed website updates, SEO efforts, landing page improvements, and CRO activities.
Led paid ads across Google and social platforms to drive lead generation.
Planned and executed organic and paid social media campaigns.
Developed email marketing sequences and newsletters to improve retention and engagement.
Analyzed marketing performance and optimized strategy using analytics tools.
Collaborated with sales and operations to ensure marketing alignment with business goals.
